March 7, 2025

AI vs. IA: What’s the Difference?

AI and IA may sound the same, but they’re not. AI, or Artificial Intelligence, is the brain. It’s all about creating machines that can think and learn like humans. AI is good at analyzing big data, making decisions, understanding languages, recognizing images, and planning for the future.

It’s the tech that helps machines mimic human intelligence.

IA, or Intelligent Automation, is the muscle behind the scenes, focused on automating tasks. It uses technology like robotic process automation (RPA) to streamline processes and reduce human intervention in repetitive tasks. 

It doesn’t dive as deep into decision-making like AI but makes workflows smoother, faster, and more efficient by cutting out manual steps and using data to optimize operations.

AI and IA Together

When you combine AI and IA, you get a powerhouse.AI processes data fast and makes smarter decisions, IA automates the work and increases efficiency and precision. Over time, the system gets better by learning from each task, making it a more effective operation.

So while AI does the thinking and decision-making, IA does the heavy lifting and makes everything run smoothly.

In short – AI becomes another data source for IA to become more situationally aware and execute more complex tasks with fewer exceptions. Together, they make processes faster, smarter, and more efficient –whether it’s predicting health outcomes or sorting through insurance claims.

How IA is Changing Healthcare

In healthcare, IA can play a big role in improving patient outcomes, like reducing early readmissions. Imagine a hospital with a high number of cardiac patients being readmitted soon after discharge. Not only does this impact patient recovery, but it also increases costs.

IA can help by integrating electronic health records (EHR), lab results, national data, and other real-time data to create predictive models that identify which patients are most at risk of early readmission. These automations can factor in demographics, medical history, medication adherence, and more to forecast readmission risks.

IA also helps with care management. For example, it can segment patients into risk categories so healthcare providers can prioritize high-risk patients for timely interventions.

With IA, healthcare providers can more easily and quickly create, execute and manage personalized care plans based on individual data profiles and predictive scores. These plans can include medication adjustments, follow-up appointments, and educational materials. And by automating administrative tasks like scheduling or sending reminders, IA frees up more time for direct patient care.

The Future of AI and IA in Healthcare

Furthermore, IA helps with continuous monitoring. For example, remote monitoring devices can track a patient’s health status after discharge, and automations can analyze the data in real time to alert healthcare providers if a patient’s condition is deteriorating or if they are not following their care plan.

This proactive approach not only improves patient outcomes but also saves hospitals money by reducing readmissions.

In the world of healthcare claims, IA is a game changer. It can reduce claim denials by using AI to predict issues before they arise. By analyzing historical claims data, AI can identify common reasons for denials, such as coding errors or lack of documentation.

This predictive power of AI allows IA to automate the entire claims process, from claim submission to denial management and payment processing, making it faster and more accurate. reducing manual work and speeding up there imbursement cycle. 

With IA, hospitals can significantly reduce denied claims, improve cash flow, and reduce administrative burdens.

For example, a hospital with $5 billion in annual revenue with a 5% write-off rate could reduce that rate to 3% with intelligent automation. That would be an extra $100 million in revenue annually from claims that would have been written off otherwise, thanks to more accurate claims processing and faster reimbursement cycles.

Unlock the Power of AI and IA with Our Expertise

In short, IA is changing the healthcare industry by improving care management, reducing administrative costs, and enhancing the revenue cycle—all while providing better patient care.

It’s a powerful combination of AI and automation that’s changing the way hospitals operate and serve their patients.

If your organization is looking to harness the power of AI and IA to improve efficiency, reduce costs, and provide better outcomes, we can help.

The Four Points Health team specializes in implementing intelligent automation solutions tailored to your business needs. No matter where you are in healthcare we provide expert guidance to strategize, design, build, and integrate AI and automation seamlessly. 

Embrace The Power Of IA For Better Healthcare. Partner With The Industry Leader Today.